Background
Our sports charity client, Dwarf Sports Association UK, provide sporting and social events throughout the UK for individuals with dwarfism. They empower positive life changes and inspire confidence for those with dwarfism. Some members go on to become paralympians.
The charity hadn’t managed to update their roller banners for over a decade. Their existing banners were looking a bit dated, featured black and white photography, confused messaging and didn’t tie into the wider branding of the charity. This was limiting their impact at promoting the charity benefits both at their own events and at third party events, such as disability conferences.










